Enterprise override? Done. Segment reprice? Today. Usage Outcome-based pricing? Tomorrow.
Flow connects your billing, plans, entitlements, and contracts into one pricing system. You ship it. Finance trusts it. Engineering never touches it. Customers don't think twice about it.
1.
Follow any charge from the product event that created it to the invoice line it landed on. Plans, rates, entitlements, and deal terms — pulled from every system, reconciled and flagged where they disagree.
| Contract | Stripe | Access | |
|---|---|---|---|
| Plan | Pro | Pro | Pro |
| Seats | 25 | 25 | 25 |
| API calls | 50,000/mo | 50,000/mo | Unlimited |
| Storage | 100 GB | 100 GB | 100 GB |
| Support | Premium | Standard | Premium |
| Price | $2,400/mo | $1,999/mo | — |
Invoice — Acme Corp, March 2026
2,847 API calls × $0.03
25 seats × $44/seat
ch_3MxR...7pK2
March 3, 2026
2.
Product event to metered usage to applied rate to invoice line — one trail. A customer asks why their bill changed. You show them the exact events that drove it.
3.
Which segments would pay more. Which cost more to serve than they bring in. Which buyers would stay on terms you don't offer yet. Model the impact before you ship — revenue, churn risk, segment by segment.
Large accounts underpriced. 0 price-sensitive churns in Q4.
22% below willingness-to-pay. Supports Q2 increase.
Premium 2-seat accounts cost more to support than they bring in.
Enterprise
142 accounts
Complete
+4.2% revenue
0 churn events
Growth
891 accounts
Rolling out…
67% complete
0 churn events
Starter
2,340 accounts
Queued
—
—
4.
Growth team needs to test a new offer? Live by Tuesday, measured by Friday. An enterprise deal needs a custom term? Configuration, not a roadmap item. Need to reprice a segment? Roll out to a subset, watch the numbers, and expand or roll back.
5.
You ship and the numbers follow. Expansion, churn, revenue by segment — tied to the change that moved them. Board-ready before the board asks.
Is the Q1 price change working?
Yes. Revenue +12% vs. Q4. Churn flat at 2.1%. Enterprise segment: +$284K ARR, zero downgrades.
Where's the next opportunity?
Growth tier is 22% below willingness-to-pay. Competitive benchmarks support a $299 → $349 move in Q2.
What would a 15% increase look like?
+$840K ARR. Projected churn impact: <0.5% based on Q1 price sensitivity data.
If you believe pricing can and should drive growth, we're ready to make it happen with you.